{"id":9478,"date":"2023-03-01T13:24:00","date_gmt":"2023-03-01T12:24:00","guid":{"rendered":"https:\/\/spacewell.com\/non-classifiee\/nouvelles-strategies-immobilieres-hybrides-perspectives-2023\/"},"modified":"2023-08-03T15:42:06","modified_gmt":"2023-08-03T13:42:06","slug":"nouvelles-strategies-immobilieres-hybrides-perspectives-2023","status":"publish","type":"post","link":"https:\/\/spacewell.com\/fr\/ressources\/analyses\/nouvelles-strategies-immobilieres-hybrides-perspectives-2023\/","title":{"rendered":"Nouvelles strat\u00e9gies immobili\u00e8res hybrides \u2013 Perspectives 2023"},"content":{"rendered":"<div class=\"gb-container gb-container-db0662d1\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-b4031a40\">\n<div class=\"gb-grid-column gb-grid-column-dca65a92\"><div class=\"gb-container gb-container-dca65a92\">\n<h1 class=\"gb-headline gb-headline-0b354d82 gb-headline-text\">Nouvelles strat\u00e9gies immobili\u00e8res hybrides \u2013 Perspectives 2023<\/h1>\n\n<div class=\"gb-grid-wrapper gb-grid-wrapper-b5e116bf\">\n<div class=\"gb-grid-column gb-grid-column-16b3836f\"><div class=\"gb-container gb-container-16b3836f\">\n\n<p>Comment l\u2019utilisation du lieu de travail \u00e9volue-t-elle apr\u00e8s la pand\u00e9mie ? De nombreuses entreprises ont annonc\u00e9 de nouvelles politiques, mais \u00e0 quel point est-ce repr\u00e9sentatif du march\u00e9 ? Que se passe-t-il r\u00e9ellement dans les diff\u00e9rents secteurs et soci\u00e9t\u00e9s de tailles diff\u00e9rentes ?<\/p>\n\n<\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-2b022ca8\"><div class=\"gb-container gb-container-2b022ca8\">\n\n<figure class=\"gb-block-image gb-block-image-663894e9\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" class=\"gb-image gb-image-663894e9\" src=\"\/wp-content\/uploads\/2023\/07\/urbanite-research-report-2023-cover-1200x675-1-1024x576.png\" alt=\"rapport de recherche par Urbanite 2023 - couverture\" srcset=\"https:\/\/spacewell.com\/wp-content\/uploads\/2023\/07\/urbanite-research-report-2023-cover-1200x675-1-1024x576.png 1024w, https:\/\/spacewell.com\/wp-content\/uploads\/2023\/07\/urbanite-research-report-2023-cover-1200x675-1-500x281.png 500w, https:\/\/spacewell.com\/wp-content\/uploads\/2023\/07\/urbanite-research-report-2023-cover-1200x675-1-768x432.png 768w, https:\/\/spacewell.com\/wp-content\/uploads\/2023\/07\/urbanite-research-report-2023-cover-1200x675-1.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-961f23d8\"><div class=\"gb-container gb-container-961f23d8\">\n\n<h3 class=\"gb-headline gb-headline-0bca7e39 gb-headline-text\">T\u00e9l\u00e9chargez votre copie gratuite (disponible en anglais) :<\/h3>\n\n\n\n<script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/embed\/v2.js\"><\/script>\n<script>\n  hbspt.forms.create({\n    region: \"na1\",\n    portalId: \"437281\",\n    formId: \"ee705ee1-588f-48e4-947d-02e9e0648547\"\n  });\n<\/script>\n\n<\/div><\/div>\n<\/div>\n<\/div>\n\n<div class=\"gb-container gb-container-8087e08f gb-container-5731d80c\">\n\n<h2 class=\"gb-headline gb-headline-8874eda1 gb-headline-text\">D\u00e9couvrez les r\u00e9sultats d\u2019une enqu\u00eate internationale aupr\u00e8s des occupants<\/h2>\n\n\n\n<p>Les r\u00e9ponses obtenues (principalement des responsables d\u2019immeubles commerciaux) repr\u00e9sentent plus de 13 millions de m2 de bureaux et concernent le 4e trimestre 2022. L\u2019\u00e9tude a \u00e9t\u00e9 effectu\u00e9e par Urbanite Advisors.<\/p>\n\n\n\n<p><strong>Acc\u00e9dez au rapport de cette \u00e9tude afin de vous aider \u00e0 \u00e9valuer votre strat\u00e9gie immobili\u00e8re hybride :<\/strong><\/p>\n\n\n\n<h3 class=\"gb-headline gb-headline-4a5585b9 gb-headline-text\">Quelques r\u00e9sultats cl\u00e9s de l\u2019\u00e9tude<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Le <strong>consensus sur les 2<\/strong>,<strong>4<\/strong> <strong>jours de<\/strong> <strong>t\u00e9l\u00e9travail<\/strong> <strong>reste valable<\/strong>, avec une l\u00e9g\u00e8re augmentation depuis 2022<\/li>\n\n\n\n<li><strong>Les taux de retour au bureau restent faibles, ils se situent \u00e0<\/strong> <strong>2 jours<\/strong> par semaine (41 % d\u2019occupation) et sont inf\u00e9rieurs dans tous les secteurs d\u2019activit\u00e9 au taux de retour au bureau attendu et fix\u00e9 par les employeurs (c\u2019est-\u00e0-dire que les employ\u00e9s font davantage de t\u00e9l\u00e9travail que le quota tol\u00e9r\u00e9)<\/li>\n\n\n\n<li><strong>La dynamique en mati\u00e8re de surface reste stable.<\/strong> \u2013 La r\u00e9duction attendue de l\u2019espace sur les 5 prochaines ann\u00e9es reste stable, autour de 16 \u00e0 18 % en moyenne.<\/li>\n\n\n\n<li><strong>La demande d\u2019immobilier flexible s\u2019accro\u00eet avec 68 % des sond\u00e9s qui pr\u00e9voient de donner acc\u00e8s \u00e0 un espace flexible\/de coworking pour g\u00e9rer les pics de pr\u00e9sence<\/strong><\/li>\n\n\n\n<li><strong>L\u2019adoption de lieux de travail agiles<\/strong> avec bureaux partag\u00e9s double quasiment (pr\u00e9-covid vs 2022)<\/li>\n\n\n\n<li><strong>Plus de la moiti\u00e9 des sond\u00e9s \u00e9tendent leur p\u00e9rim\u00e8tre de recrutement<\/strong> <strong>afin de toucher<\/strong> de nouveaux r\u00e9servoirs de talents.<\/li>\n\n\n\n<li><strong>L\u2019<a href=\"https:\/\/spacewell.com\/fr\/ressources\/etudes-et-analyses\/strategie-esg-basee-sur-les-donnees-comment-la-gestion-des-services-generaux-peut-montrer-la-voie\/\">ESG<\/a> figure en t\u00eate des priorit\u00e9s pour la plupart des entreprises et plus de 80 %<\/strong>% d\u2019entre elles pr\u00e9voient d\u2019am\u00e9liorer et de cr\u00e9er de nouveaux services g\u00e9n\u00e9raux afin d\u2019accompagner la <a href=\"https:\/\/climateactionaccelerator.org\/solutions\/soft_mobility\/\" target=\"_blank\" rel=\"noreferrer noopener\">mobilit\u00e9 douce<\/a> (plus de 60 % des \u00e9missions de carbone d\u2019un employ\u00e9 travaillant au bureau concernent les trajets domicile-bureau)<\/li>\n<\/ul>\n\n\n\n<p><em><a href=\"https:\/\/www.urbaniteadvisors.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Urbanite Advisors<\/a> aide ses clients \u00e0 reconsid\u00e9rer leurs strat\u00e9gies immobili\u00e8res et de d\u00e9veloppement urbain afin de s\u2019adapter aux nouvelles fa\u00e7ons de travailler. La soci\u00e9t\u00e9 fournit aux occupants une approche consultative exhaustive et ind\u00e9pendante, afin d\u2019appuyer tous les aspects des strat\u00e9gies immobili\u00e8res d\u2019entreprise. Elle aide \u00e9galement les investisseurs \u00e0 repositionner des actifs uniques et \u00e0 mettre en place des strat\u00e9gies d\u2019investissements plus larges fond\u00e9es sur une solide compr\u00e9hension de la demande des occupants.<\/em><\/p>\n\n<\/div>","protected":false},"excerpt":{"rendered":"<p>D\u00e9couvrez les r\u00e9sultats d\u2019une enqu\u00eate internationale aupr\u00e8s des occupants Les r\u00e9ponses obtenues (principalement des responsables d\u2019immeubles commerciaux) repr\u00e9sentent plus de 13 millions de m2 de bureaux et concernent le 4e trimestre 2022. L\u2019\u00e9tude a \u00e9t\u00e9 effectu\u00e9e par Urbanite Advisors. Acc\u00e9dez au rapport de cette \u00e9tude afin de vous aider \u00e0 \u00e9valuer votre strat\u00e9gie immobili\u00e8re hybride &#8230; <a title=\"Nouvelles strat\u00e9gies immobili\u00e8res hybrides \u2013 Perspectives 2023\" class=\"read-more\" href=\"https:\/\/spacewell.com\/fr\/ressources\/analyses\/nouvelles-strategies-immobilieres-hybrides-perspectives-2023\/\" aria-label=\"En savoir plus sur Nouvelles strat\u00e9gies immobili\u00e8res hybrides \u2013 Perspectives 2023\">Lire plus<\/a><\/p>\n","protected":false},"author":29,"featured_media":5362,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[89],"tags":[],"class_list":["post-9478","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analyses","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-50","no-featured-image-padding"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.0 (Yoast SEO v27.5) - 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