{"id":37919,"date":"2017-04-04T10:23:30","date_gmt":"2017-04-04T08:23:30","guid":{"rendered":"https:\/\/spacewell.com\/sin-categorizar\/productividad-energetica\/"},"modified":"2017-04-04T10:23:30","modified_gmt":"2017-04-04T08:23:30","slug":"productividad-energetica","status":"publish","type":"post","link":"https:\/\/spacewell.com\/es\/recursos\/blog\/productividad-energetica\/","title":{"rendered":"C\u00f3mo Doblar tu Productividad Energ\u00e9tica y Transformar tu Negocio"},"content":{"rendered":"<div class=\"gb-container gb-container-d807e79e gb-container-5731d80c\">\n<p>\t\t\t\tM\u00e1s y m\u00e1s empresas se est\u00e1n dando cuenta de los beneficios que supone fijarse objetivos de productividad energ\u00e9tica ambiciosos. Al principio, la b\u00fasqueda del ahorro energ\u00e9tico es la clave, pero el impacto en la rentabilidad y en la seguridad de rendimientos futuros es tambi\u00e9n inmediato. En especial en las PYMEs, como veremos en nuestra <a href=\"http:\/\/get.dexmatech.com\/sme-energy-management\">pr\u00f3xima sesi\u00f3n online en ingl\u00e9s<\/a>.<br \/>\n<!--more--><\/p>\n<h2>\u00bfQu\u00e9 es la Productividad Energ\u00e9tica?<\/h2>\n<p>Primero, una definici\u00f3n. \u00bfA qu\u00e9 nos referimos exactamente? \u00bfQu\u00e9 es la \u00abproductividad energ\u00e9tica\u00bb?<\/p>\n<p>El Dr. Steve Fawkes, experto\u00a0en eficiencia energ\u00e9tica y director de Energy Pro Ltd., define la productividad energ\u00e9tica como:<\/p>\n<blockquote>\n<p><strong>El PIB por unidad de energ\u00eda. O, en otras palabras: cu\u00e1nto valor creamos por cada unidad de energ\u00eda que consumimos.<\/strong><\/p>\n<\/blockquote>\n<p>As\u00ed, <strong>el concepto de productividad energ\u00e9tica va m\u00e1s all\u00e1 de la perspectiva tradicional de la eficiencia energ\u00e9tica,<\/strong> y, seg\u00fan el Dr. Fawkes \u00aba nivel corporativo, adoptar un objetivo de productividad energ\u00e9tica supone iniciar actividad en 3 \u00e1reas: reformas, re-equipamiento y nueva construcci\u00f3n. Y ayuda a equilibrarlas dentro de un plan de negocios coherente\u00bb a\u00f1ade. \u00abLa gesti\u00f3n energ\u00e9tica normalmente se deja olvidada en la sala de calderas, en lugar de ser discutida en la junta directiva. Es importante que la hagas ser parte de tu estrategia corporativa.\u00bb<\/p>\n<p><span id=\"hs-cta-wrapper-9c0bb77b-e349-4e25-815f-d50172a1ef4f\" class=\"hs-cta-wrapper\"><span id=\"hs-cta-9c0bb77b-e349-4e25-815f-d50172a1ef4f\" class=\"hs-cta-node hs-cta-9c0bb77b-e349-4e25-815f-d50172a1ef4f\"><!-- [if lte IE 8]>\n\n\n\n\n<div id=\"hs-cta-ie-element\"><\/div>\n\n\n\n\n<![endif]--><a href=\"http:\/\/cta-redirect.hubspot.com\/cta\/redirect\/437281\/9c0bb77b-e349-4e25-815f-d50172a1ef4f\"><img loading=\"lazy\" decoding=\"async\" id=\"hs-cta-img-9c0bb77b-e349-4e25-815f-d50172a1ef4f\" class=\"hs-cta-img aligncenter\" style=\"border-width: 0px;\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/437281\/9c0bb77b-e349-4e25-815f-d50172a1ef4f.png\" alt=\"\u00a1Reserva tu plaza gratis!\" width=\"1040\" height=\"260\" \/><\/a><\/span><\/span><!-- end HubSpot Call-to-Action Code --><\/p>\n<h2><\/h2>\n<h2>C\u00f3mo Aumentar\u00a0Tu Productividad Energ\u00e9tica<\/h2>\n<p>\u201cParte del mensaje es eficiencia energ\u00e9tica, pero hecha de una forma diferente\u201d comenta\u00a0Nicole Steele, que ha sido responsable de pol\u00edticas en la importante organizaci\u00f3n internacional\u00a0<a href=\"http:\/\/www.ase.org\/\" target=\"_blank\" rel=\"noopener noreferrer\">Alliance To Save Energy<\/a>. La eficiencia energ\u00e9tica tiene una connotaci\u00f3n negativa: apagar un termostato para decir a la gente que lleve un jersey m\u00e1s gordo. Nicole a\u00f1ade: \u00abel mensaje de la productividad energ\u00e9tica es mucho m\u00e1s potente y positivo: es <strong>usar la energ\u00eda para obtener m\u00e1s beneficios de\u00a0tu negocio\u00bb. <\/strong><\/p>\n<p>Aumentar la productividad energ\u00e9tica es el gran salto que pueden dar las PYMEs para ser m\u00e1s productivas, rentables y sobrevivir a cualquier tipo de escenario econ\u00f3mico. Por eso, queremos invitarte a ver el v\u00eddeo de nuestro curso sobre este tema:<\/p>\n<p><!--HubSpot Call-to-Action Code --><span id=\"hs-cta-wrapper-fd705080-9450-4bbc-866e-a8f1a6a1110d\" class=\"hs-cta-wrapper\"><span id=\"hs-cta-fd705080-9450-4bbc-866e-a8f1a6a1110d\" class=\"hs-cta-node hs-cta-fd705080-9450-4bbc-866e-a8f1a6a1110d\"><!-- [if lte IE 8]>\n\n\n\n\n<div id=\"hs-cta-ie-element\"><\/div>\n\n\n\n\n<![endif]--><a href=\"http:\/\/cta-redirect.hubspot.com\/cta\/redirect\/437281\/fd705080-9450-4bbc-866e-a8f1a6a1110d\"><img decoding=\"async\" id=\"hs-cta-img-fd705080-9450-4bbc-866e-a8f1a6a1110d\" class=\"hs-cta-img aligncenter\" style=\"border-width: 0px;\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/437281\/fd705080-9450-4bbc-866e-a8f1a6a1110d.png\" alt=\"\u00a1Reserva plaza ya!\" \/><\/a><\/span><\/span><br \/>\n<!-- end HubSpot Call-to-Action Code -->\t\t<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>M\u00e1s y m\u00e1s empresas se est\u00e1n dando cuenta de los beneficios que supone fijarse objetivos de productividad energ\u00e9tica ambiciosos. Al principio, la b\u00fasqueda del ahorro energ\u00e9tico es la clave, pero el impacto en la rentabilidad y en la seguridad de rendimientos futuros es tambi\u00e9n inmediato. En especial en las PYMEs, como veremos en nuestra pr\u00f3xima [&hellip;]<\/p>\n","protected":false},"author":39,"featured_media":34,"comment_status":"","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[36],"tags":[],"class_list":["post-37919","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-50","no-featured-image-padding"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.0 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>C\u00f3mo Doblar tu Productividad Energ\u00e9tica y Transformar tu Negocio - Spacewell | A Nemetschek Company<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/spacewell.com\/es\/recursos\/blog\/productividad-energetica\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"C\u00f3mo Doblar tu Productividad Energ\u00e9tica y Transformar tu Negocio\" \/>\n<meta property=\"og:description\" content=\"M\u00e1s y m\u00e1s empresas se est\u00e1n dando cuenta de los beneficios que supone fijarse objetivos de productividad energ\u00e9tica ambiciosos. Al principio, la b\u00fasqueda del ahorro energ\u00e9tico es la clave, pero el impacto en la rentabilidad y en la seguridad de rendimientos futuros es tambi\u00e9n inmediato. En especial en las PYMEs, como veremos en nuestra pr\u00f3xima [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/spacewell.com\/es\/recursos\/blog\/productividad-energetica\/\" \/>\n<meta property=\"og:site_name\" content=\"Spacewell | A Nemetschek Company\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SpacewellHQ\" \/>\n<meta property=\"article:published_time\" content=\"2017-04-04T08:23:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/spacewell.com\/wp-content\/uploads\/2023\/05\/cropped-spacewell-avatar-512x512-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"512\" \/>\n\t<meta property=\"og:image:height\" content=\"512\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"GR DEV\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Spacewell_HQ\" \/>\n<meta name=\"twitter:site\" content=\"@Spacewell_HQ\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"GR DEV\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/spacewell.com\\\/es\\\/recursos\\\/blog\\\/productividad-energetica\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/spacewell.com\\\/es\\\/recursos\\\/blog\\\/productividad-energetica\\\/\"},\"author\":{\"name\":\"GR DEV\",\"@id\":\"https:\\\/\\\/spacewell.com\\\/es\\\/#\\\/schema\\\/person\\\/3ab9f25a5170063123a203b278975eb8\"},\"headline\":\"C\u00f3mo Doblar tu Productividad Energ\u00e9tica y Transformar tu Negocio\",\"datePublished\":\"2017-04-04T08:23:30+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/spacewell.com\\\/es\\\/recursos\\\/blog\\\/productividad-energetica\\\/\"},\"wordCount\":377,\"publisher\":{\"@id\":\"https:\\\/\\\/spacewell.com\\\/es\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/spacewell.com\\\/es\\\/recursos\\\/blog\\\/productividad-energetica\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/spacewell.com\\\/wp-content\\\/uploads\\\/2023\\\/05\\\/cropped-spacewell-avatar-512x512-1.png\",\"articleSection\":[\"Blog\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/spacewell.com\\\/es\\\/recursos\\\/blog\\\/productividad-energetica\\\/\",\"url\":\"https:\\\/\\\/spacewell.com\\\/es\\\/recursos\\\/blog\\\/productividad-energetica\\\/\",\"name\":\"C\u00f3mo Doblar tu Productividad Energ\u00e9tica y Transformar tu Negocio - 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